How to select the perfect Beauty Uniform for Spa & Salons?

Sometimes finding great options isn't as hard as making a choice among them. And when it comes to spa or beauty workwear, making a choice only gets tougher! But not anymore. The uniform experts at Diamond Designs worked on a check list of parameters that a uniform must be measured against before you select it as your salon's or spa's workwear. We also did a video on this, and if you liked that then you would also enjoy our Infographic!
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How Instagram Influences Beauty Trends

With 500 million active users on Instagram as of June 2016, it’s safe to say the photo sharing platform is one of the most influential social media sites in the world. One of the most shared types of content on Instagram is images surrounding beauty, from product reviews, to new looks and elaborate art in the form of make-up and nail designs. Instagram is hugely influential in when it comes to shaping beauty trends. Today trends are driven by social media, then reported on by blogs and print magazines, and finally emerging in mainstream beauty. Instagram can help you stay ahead of the trends, and even become a leader in the industry, offering a hugely influential opportunity for your beauty business. Beauty trends shaped by Instagram… 2016 has seen a wide variety of trends emerge from Instagram, some of which have become mainstream, influencing the industry as a whole, while others are mostly left to be admired, due to their extremity and difficulty to achieve. Among the most talked about are: mermaid make-up, neck contouring, bubble eyeliner, ribbon eyeliner, rainbow eyebrows (which then sparked rainbow highlighter), intricate lip art and super-full lashes. The latest to hit Instagram is the crystal...
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9 Reasons Why you Should Wear a Beauty Uniform

There are so many elements that add up to running a successful beauty business. From the treatments you choose to provide and the products/brands that you use, to your team and the way that you run your business, sometimes being in the beauty industry can feel like you’re juggling a lot of plates. Everything adds up, and if one area were to slip, this could cause a decrease in profits. One thing you can easily ensure is always up to scratch is the appearance of team members. Creating a professional and stylish look for your salon team is key, and this can easily be done by choosing to opt for a stylish beauty uniform look. We know just how great professional salon wear can look. Here are nine reasons why you should choose to wear a beauty uniform….   1. Create constancy We are creatures of habit, and we like to feel reassured when seeking professional services. A great way to create a streamline and professional look is to choose to wear a professional beauty uniform. When a client has come in to see you, if you were wearing a stylish salon uniform the first time you met, it can...
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Profit Boosting A/W ‘16 Trends to Introduce in Salon

Staying one step ahead of the up-coming trends can make a huge difference to the success of your salon. Build a brand that your clients can rely on to be ahead of the game, and meet demand when trends become mainstream. From the treatments that you offer and the products you stock, to your salon wear and interior style, being one step ahead of the industry helps you develop an exciting and innovative business. Plan ahead for Autumn/Winter 2016 to meet demand, here is our full guide to incorporating A/W ‘16 trends into your salon, to boost profits… Treatment trends… Knowing exactly what will sell ahead of the season is a smart way to ensure you meet demand. Offering outdated treatments could cause a drop in bookings, whereas offering the latest naturally sparks excitement and demand. Here are the trends for Autumn/Winter 2016 to take note of: The Lip: Blackest Blackcurrant As seen on models at the Dior, Marni and Erdem shows, the biggest lip trend this season is a lacquered black-cherry pout. At the Dior catwalk show, the look was created with Dior’s Rouge Dior in Poison and coated with Dior Addict Ultra Gloss Bulle for a mirror finish....
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Q&A With Babs Forman

  We sat down with Skin Confident founder Babs Forman to find out her secrets to success! After several years of working as a lawyer she decided to follow her dreams to become a make-up artist. Read on to find out more about Babs' journey and her favourite Diamond Designs Beauty Tunic.... Were you always interested in a career in the beauty industry? Actually, I qualified as a solicitor and had a career in law before dedicating myself to skin camouflage! So it took me a little while to get there, but I always had a passion for make-up and never felt fully at home in the corporate law world. So I would say I was definitely always interested, but wasn't sure that I would be able to make it a reality. It took a bit of soul-searching and a mini mid-life crisis to take the leap of faith, and I'm very glad that I did. Tell us a bit more about Skin Confident Skin Confident provides skin camouflage for people who have skin concerns that go beyond what cosmetic make-up can conceal effectively. I see a huge range of different people and can cover anything from scars to vitiligo, birthmarks...
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The Ultimate Guide: Choosing a Skincare Brand for your Salon

When it comes to the brands you use in salon or through your mobile business, choosing carefully is key. All too often it can be easy to choose to use the brands we are already loyal to, or the brands that we favour due to their clever marketing methods, but it is important to consider your target market, and what would appeal to them most. At Diamond Designs, we have years of experience working with beauty businesses supplying beauty uniforms, and provide on-going support to the small business owner. In this guide you will discover how to best choose a skincare brand that will boost your business, including our recommended brands. Read on to find out more… Understanding your customer The first step to choosing the perfect skincare brand to use in salon, whether this be through treatments, products to up-sell, or both, is understanding who your customer is and what their needs are. It can seem challenging to select a brand that suits each and every client you have, so consider choosing two to three brands that you know you can rely on to deliver great results. Consider the age of your clientele, their sex, your most popular treatments...
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